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Arts Entrepreneurship Certificate

The world of professional performing and visual arts is highly competitive and ever changing. This undergraduate certificate program will help you develop the basic entrepreneurial skills you need for a successful career in the arts, including marketing, self-promotion, and business planning. Courses are designed to allow you to earn the certificate without taking on a large amount of coursework outside your major.

About the Certificate

The Arts Entrepreneurship Certificate consists of 12 credits: 6 credits within your major area and 6 credits of required coursework through the Monfort College of Business.

  • Students in this program will develop the basic entrepreneurial skills needed for a successful career in the arts.
  • During enrollment in the certificate program, students will develop a professional digital resume.
  • Students pursuing the certificate will attain skills in marketing, self-promotion, and business planning.
  • Co-curricular opportunities will allow students to collaborate with other artists to further their artistic vision.

Student with a microphone

Images from the StART 3.0 Student Art Salon (Spring 2017) produced by Arts Entrepreneurship students.

Students at the StART Event

Students, faculty, and community members enjoying the 2017 Student Art Salon

Musical group performing

The All Angles Orchestra performing at the StART 3.0 Student Art Salon

Four students standing in front of a stage

Jose David Reynoza’s movement and spoken word ensemble performing at StART 3.0

Two students viewing art on a wall

Attendees viewing UNC student artwork at the StART 3.0 Student Art Salon

Course Requirements

Required for the Certificate
(6 credits)
PVA 210 - Introduction to Arts Entrepreneurship (3)
BAMG 355 - Fundamentals of Entrepreneurship (3)

(May be substituted for an elective credit with permission.)
BAMK 360 - Introduction to Marketing (3)

Choose one of the following areas:

Art and Design
(6 credits)
ART 301 - The Working Artist: Preparation (3)
ART 401 - The Working Artist:  Practicum (3)

(6 credits)
MUS 209 - Intro to Music Technology (2)
MUS 343 - Recording Techniques (2)
MUS 460 - Survey of the Music Business (2)
Recommended: MUS 211 - Careers in Music (1)

Theatre Arts and Dance
(6 credits from the following based upon major concentration)
THEA 241 - Seminar in Theatre Arts Management (2)
ART 237 - Intro to Digital Media (3)
THEA 450 - Design and Technology Practicum (3)
THEA 464 - Audition Techniques (3)
THEA 465 - LA Showcase (3)
MT 465 - Musical Theatre Workshop (3)

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